See on Scoop.itHealthcare & Social Business Solutions

It seems that every day of my life is an endless discussion about narcotics in the emergency department.

Art Jones‘s insight:

IF the goal of the modern healthcare marketer is: Seek to clearly understand the ideal prospect and that prospects persona, this article provides a thoughtful perspective.This article provides perspective on what may go on in the heart and mind of prospect/patient seeking care, as such it is an important read.


In social media marketing it’s the people really matter, much much more than the myriad social media marketing platforms & technologies.

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